Snack like a menace

Candy's worst nightmare: real fruit that out-sours it.

Freeze-dried strawberry, mango, and pineapple - sour-coated, no added sugar, no fake anything. The crunch hits, the sour stays.

Sour Mango, Sour Strawberry and Sour Pineapple pouches
No Added Sugar Sour Coated Zero Artificial Sweeteners Better Than Candy Nothing Fake No Added Sugar Sour Coated Zero Artificial Sweeteners Better Than Candy Nothing Fake No Added Sugar Sour Coated Zero Artificial Sweeteners Better Than Candy Nothing Fake No Added Sugar Sour Coated Zero Artificial Sweeteners Better Than Candy Nothing Fake No Added Sugar Sour Coated Zero Artificial Sweeteners Better Than Candy Nothing Fake No Added Sugar Sour Coated Zero Artificial Sweeteners Better Than Candy Nothing Fake
The lineup

Three Fruits. One Bad Attitude.

How sour are we talkin'?

Real fruit. More sour than candy.

Sour kid gummies Cute
Sour kid gummies
Sour belts Baby sour
Sour belts
Sour gummy worms Yawn
Sour gummy worms
Dirty Fruit Sour Strawberry, Sour Mango and Sour Pineapple pouches Shocking
Dirty Fruit
Candy check

We read the back so you don't have to.

Sour candy buries the good stuff in corn syrup, dyes, and junk. We kept the sour and ditched the rest.

Added sugar, per bag
Dirty Fruit0g
A bag of sour candy29g
The good stuff

Dirty Fruit

  • ✓Clean Label. Real fruit, sour coating, coconut oil.
  • ✓Zero added sugar. None. Zip.
  • ✓Sour coated real fruit. Bright fruit flavor with a sour finish.
  • ✓Shattering crunch. Freeze-dried.
  • ✓No artificial dyes. Read the back.
The Culprit

Sour candy

  • ✗Corn syrup, first ingredient.
  • ✗Loaded with added sugar.
  • ✗Dyes, oils, gummy goo.
  • ✗Sticks to your teeth.
  • ✗Not a gram of real fruit.
Sour Mango SO SOUR REAL FRUIT 0g ADDED SUGAR
Wait, what is this?

It's candy that skipped the candy aisle.

  1. 01
    Start with real fruit.Real fruit, sour coating, coconut oil. That's it.
  2. 02
    Lock the flavor in.We pull the water, not the flavor. What's left is pure concentrated fruit.
  3. 03
    Hit it with sour.A sour coat that punches like the stuff you grew up on. No added sugar, no dyes.
Pick your flavor →
Real questions

Questions? We got answers.

Well, who's asking? If the kids are asking, this is candy. If you're trying to be healthier, this is fruit with no added sugar. So, you tell me.

Better than good. Freeze-drying locks in the flavor and gives you a crunch that shatters.

The fruit's natural sugar plus a sour coating does the work. No cane sugar added, no syrups, no dyes.

Per snack it's in the same ballpark, except you're eating real fruit instead of corn syrup and red 40.

Almost certainly. The preset bundles come in 2, 4, 5, 10, and 15 pouches.

We ship orders within 1-2 business days. Free shipping starts at $35.

Build your pack

Don't ration it. Stock it.

Mix any flavors into one pack and watch the discount climb. Hit 5, 10, or 15 pouches to unlock up to 20% off. One flavor's never enough.

Build your pack →